Language and Localization

English grammar, quirks, and dialects and how it all ties in to your content strategy.

4 Britishisms I learned from Doctor Who

Why localization matters in the English-speaking world. English. It’ s one of the most widespread languages on planet Earth. Roughly...

Your English teacher lied to you

On my bookshelf sits a small pile of books. Among them: Grammar Girl’s Quick and Dirty Tips for Better Writing...

Policeman

I am not the grammar police, but . . .

Grammar matters. A lot. “I will revert back to you Monday.” Those words shouldn’t have caused me any anxiety. But...

You Talk Funny

The musings of an American copywriter To my friends across the pond: Is it possible to have a cuppa coffee?...

Dogs don’t bow-wow

Why your customers don’t understand a word you’re saying. . . and how to fix it You may laugh, but...

Why your website needs a proofreader

When it comes to marketing, making sure you say the right thing in the right way is crucial to your...

Why good grammar matters to your website

As a writer, I string words together on a page like beads on a necklace. Have you ever noticed how...