Content Marketing

How to create more engaging content

No one is engaging with your marketing content? Try this.

So, no one is reading, watching, listening to, or sharing your marketing content and you’d like to know why. Have...

4 steps to a Multilingual marketing strategy

4 Steps To a Multilingual Content Marketing Strategy

Website localization is just the first step of many when it comes to reaching and connecting with international audiences. To...

Content Marketing is Hard

How Google is making content marketing harder and what to do about it

When you’re a small content marketer, you rely on content aggregators like Google and Facebook to help you reach interested...

How to effectively blog for business

Me: “I want to tell you what a blog can do.” Client: “You mean, other than waste my time?” Yes....

What content writing is all about

Content writing can do incredible things for your business… Websites that blog have 434% more pages indexed by search engines....

The best keyword research tool for content marketers

Keyword research sucks. I hate it. You type a word or phrase into Google’s Keyword Planner (or any of a...

SEO v Content Marketing: What’s the difference?

SEO and Content Marketing go hand-in-glove. They are two distinct, yet interrelated marketing techniques; each a complex subject matter in...

How regional language differences affect your content marketing

I have been here 50 years and I still don’t quite think like the locals!”   Joe Reevy, a native...